Tuesday, November 30, 2021
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Tanda Secures Funding for East African Expansion

Kenyan-based startup Tanda is expanding its operations after securing funding from early-stage African tech investor HAVAÍC, Zedcrest Capital, DFS Lab, Victor Asemota and three other investors.

Tanda has also secured key strategic partnerships with Mastercard and Interswitch which is expected to further accelerate its growth. The company’s expansion comes on the back of successfully pioneering and proving the viability of the interoperable agent and merchant model in Kenya, a model that has only been validated in West Africa prior to Tanda.

“Tanda is solving one part of the very deep and complex problem of financial inclusion that is not only Kenyan but a problem across all emerging and undeveloped markets,” says Rob Heath, partner at HAVAÍC.

“HAVAÍC believes that the wider Tanda team have the right mix of skills, technical expertise, geographic market knowledge and real-world experience to understand the challenges facing those left behind in the financial ecosystem.”

Today Tanda’s platform and network supports 58 banks and SACCOs, four telecoms, 18 billers, 12,000 merchants and agents and has served over 300,000 unique customers, all of which have processed millions of transactions to date.

“Our team will continue to run the aggressive agent and customer acquisition drives across the region, while securing more strategic partnerships in these new markets to further support Tanda’s growth and strategy as we pursue our goal of digitising payments across Africa. Tanda is excited to be at the forefront of the rapid shift towards innovative digital-first solutions, especially in markets that are ripe for disruption,” says Geoffrey Mulei, CEO of Tanda.

Heath adds that Tanda’s founding team have a successful history of building agency networks from the ground up and a background in managing family micro-retail operations. “This knowledge was shown not in flashy presentations and buzz words, but with real growth on the ground and solid corporate partnerships where other early-stage businesses would normally struggle to get a meeting.”

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